Search

We Are All Weird

View Purchase Options icon

We Are All Weird

We Are All Weird

The Myth of Mass and The End of Compliance

By: Seth Godin

audio performed by: Seth Godin
genre: Business - Business
publication date:09/21/2011
Sample

description

World of Warcrafters, LARPers, Settlers of Catan? Weird.

Beliebers, Swifties, Directioners? Weirder.

Paleos, vegans, carb loaders, ovolactovegetarians? Pretty weird.

Mets fans, Yankees fans, Bears fans? Definitely weird.

Face it. We’re all weird.

So why are companies still trying to build products for the masses?

Why are we still acting like the masses even exist?

Weird is the new normal. And only companies that figure that out have any chance of survival. This book shows you how.

Featured Books

Resellers / Libraries

Contact Customer Service to place your order.

retail Edition

Audio Download
$9.99

Carton qty: 0

Unabridged 2 hours

978-1-4558-2123-5

Add to List